Discover the ultimate list of beauty and skincare products to repurchase in 2025!

From viral favorites to timeless essentials, these must-haves deliver results and are so good you’ll want to repurchase them repeatedly.

Discover the must-have beauty and skincare products of 2025. They are so effective and trending, that you’ll want to repurchase them again and again!


💋 Beauty Products Worth Repurchasing:

for: the best to cover up acne marks
for: a flushed plum/berry cream blush
for: the most blendable bronzer ever

Nars Soft Matte Complete Full Coverage Longwear Concealer in Custard

This is the best concealer for coverage, no question! I struggled to find something that could actually hide my stubborn acne marks until I found this gem—and now it’s a must-have in my everyday makeup routine. The formula is creamy, buildable, and leaves your skin looking flawless. Total game-changer!

+ Merit Flush Balm Cream Blush in Apres

My go-to creamy blush that’s so easy to blend—whether I’m using my fingers or a brush (depends on how lazy I’m feeling that day LOL). The pigment lasts all day and blends like a dream! Plus, it’s the perfect size to toss in your bag for on-the-go touch-ups. I definitely need to grab a few of the new shades ASAP!

+ Makeup by Mario SoftSculpt Transforming Skin Enhancer in Medium

I was on the hunt for a creamy bronzer that wouldn’t leave me looking muddy, and let me tell you—this is the one! Mario, thank you for blessing us with the perfect blendable, buildable cream bronzer. It melts seamlessly into the skin and leaves the most natural, skin-like finish. Obsessed!

kosas concealer
for: hydrating and brightening
for: the #1 lip pencil
one size on til dawn setting spray
for: UNTOUCHABLE makeup, period

+ Kosas Revealer Super Creamy + Brightening Concealer in 3.2

A new addition I tried in 2024, and I’m so glad I grabbed it! If you’re on the hunt for a brightening concealer that also hydrates, this is it. No crusty concealer vibes here! Shoutout to the amazing Sephora employee who helped me find my perfect shade—you’re the real MVP!

+ Makeup Forever Artist Color Pencil Longwear Lip Liner in Wherever Walnut

I’m absolutely obsessed with these versatile pencils! (They’re basically living in my bag at this point.) Super blendable and packed with neutral shades to completely level up your lip routine. Pair them with just a gloss, and you’re good to go—effortless and chic!

+ One/Size On ‘Til Dawn Mattifying Waterproof Setting Spray

If I haven’t raved about this already, let me just say—it’s the BEST setting spray for your makeup! I’ve worn this through torrential rain, a blizzard, and even a hot sauna, and guess what? My makeup. Did. Not. Budge. I don’t know what kind of sorcery Patrick Starr worked into this formula, but if you want your makeup locked in place, this is the one. Total holy grail!

for: brows that DON’T MOVE
for: the longest lashes

+ Got 2b Glued Brow & Edge Gel

After trying way too many brow gels that either lacked hold or left me with flaky product all over my face, this one takes the crown! My brows stay perfectly in place all day long, and there’s zero crusty residue once it dries. Absolute game-changer for flawless brows!

+ L’Oréal Telescopic Original Waterproof Mascara

My ride-or-die mascara! This has been a staple in my routine since my high school days (Awwww TBT). It legit lengthens and coats every lash and the waterproof formula is a lifesaver for my stubborn, straight lashes. Forever obsessed!


🫧 Skincare Products Worth Repurchasing:

for: the best thick & hydrating face cream
for: an affordable glowy everyday spf
for: instant dry skin relief – always in my bag!

Embryolisse Lait-Crème Concentré, Multifunction Daily Moisturizer

This thick, luxurious moisturizer is an absolute staple in my skincare routine and it’s not going anywhere! It’s the only one that truly soothes my temperamental dry skin and doubles as the perfect base for makeup. Whether it’s in my vanity or makeup kit, this will always be my #1 moisturizer.

Naturium Dew-Glow Moisturizer SPF 50

A newbie but already a total favorite! (It even replaced my SuperGoop one!) SPF is a non-negotiable in my skincare routine, and this one checks all the boxes. Not only does it protect your skin, but it gives you a gorgeous, glowy finish. The texture is so hydrating and leaves your skin looking plump and refreshed.

Aquaphor Healing Balm Stick

Need a quick hydration boost on the go? This stick is everything—super easy to apply and comes in the most convenient packaging. Whether it’s before or after makeup, this little gem totally saves the day. No scent, just pure relief for dry skin. A total lifesaver!

for: cleansing while still hydrating
pink sugar summer fridays lip butter balm
for: lip nourishment in a sweet cotton-candy flavor
for: extra dry skin treatment, in an oil/serum form

+ La Roche-Posay Toleriane Hydrating Gentle Face Cleanser

If you’re like me and have struggled to find a hydrating cleanser that doesn’t strip your skin, this one is a total game-changer! It removes dirt and excess makeup while leaving your skin feeling smooth and refreshed. No dryness, just clean, soft skin!

+ Summer Fridays Lip Butter Balm for Hydration & Shine

The lip product craze is so aimed at me! (Seriously, don’t even get me started on how many lip balms I’ve got!) This lip butter is perfect for dry lip relief and leaves the prettiest glossy finish. And can we talk about the flavors? Pink Sugar and Vanilla have totally stolen my heart.

+ Palmer’s Cocoa Butter Formula Moisturizing Skin Therapy Oil for Face

Along with Aquaphor, this therapy oil is my secret weapon for those super dry skin days. I’m all about layering my skincare (serums, moisturizers, SPF, you name it), and I love applying this oil before my moisturizer—it locks in all that hydration and leaves my skin feeling so nourished. Total must-have for ultra-soft, hydrated skin!


Extras

for: smelling like a sexy vanilla goddess
for: the best hair straighter hands down
Kenra Professional
Platinum Luxe Shine Oil
for: extra shine and smoothness to your hair

KAYALI Vanilla | 28 Eau de Parfum

S/O to my sister’s Kayali’s discovery set, because it introduced me to this heavenly vanilla scent! It’s the perfect mature, sexy vanilla that lasts for hours. As a die-hard vanilla fan, this one definitely deserves a mention! So deliciously addictive! 💕✨

BaByliss PRO Nano Titanium Prima Styling Iron

Say goodbye to cheap flat irons that just burn your hair! According to some of my fave hairstylists, this flat iron doesn’t just get your hair pin-straight—it also helps minimize unnecessary heat damage. With adjustable temperatures, you can find your perfect setting and get sleek, shiny results every time!

Kenra Professional Platinum Luxe Shine Oil

When my hairstylist first used this on me (S/O Kassie!), I was like, “OMG, that smells amazing!” I had to get my hands on it ASAP—not just for the incredible scent, but because it’s the perfect smoothing serum. It tames all the frizz without weighing my hair down or needing too much product. Total game-changer!


These products are all tried and tested by yours truly, and I’m so excited to share my personal experiences with you! Stay tuned for more honest reviews and recommendations!

Here’s to discovering more products that will make you feel amazing inside and out! ✨💖

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must-have beauty and skincare products

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